Acer launches 'Star VARs' program

BANGALORE

APRIL 4, 2007

PC vendor, ACER India launched a new initiative 'Star VARS', for select set
of partners to address the SMB/SME segment.

Acer said that it has registered over 100 VAR partners under this program
already and aims at doubling this number by the end of Q3 2007.

The 'Star VARs' program intends to organize the efforts of Acer VAR partners
by effectively targeting its customers geographically. Through an account
mapping system, which enables each partner to grow in their respective
locations, Acer intends to help partners focus their efforts on their set of
customers.

The chosen partners will be entitled to a quarterly bonus on achieving the
agreed objectives. Acer will also support partners with training, marketing
support and lead generation activities to focus on the mapped accounts, an Acer
statement said.

An exclusive secured online engine will also be available for 'Star VARS'
partners, which will be regularly updated with the latest schemes and product
details available from Acer, the statement added.

S Rajendran, GM, Sales and Marketing, Acer India, said, "The success of
Acer initiatives over the last two years has primarily depended on our partners
and their commitment to our brand. Their efforts have ensured that Acer's focus
continues to be on bringing the best solutions and services to our
customers."

"Through this exclusive 'Star VARS' program, we intend to consolidate
our VAR Network and chart out a new dimension to the Value Added Initiative for
deeper and better penetration in the SMB, SME and corporate space," he
added.

Acer has over 3000 registered channel partners who can enroll for this
program.