NELSON JOHNY
MUMBAI
Israel-based Magic Software Enterprises, with its presence in 50 countries including India, is in the process of setting up a channel partner network
in India. The company, famous for its software development and integration tools called eDeveloper and iBolt, respectively, is looking for systems
integrators and consulting houses as its channel partners.
As of now, the company has finalized two big consulting houses and is looking at getting at least 10 more partners by the end of this year. The
company is all set to appoint 50 more partners for iBolt and 150 Magic Solution Provider (MSP) for eDeveloper by the end of 2007.
According to the Meir Koren, Regional Sales Manager, Asia Pacific & Africa, Magic Software, eDeveloper is a 4GL table driven software development tool,
which can cut internal cost and time. "A normal project that requires 10 people and 6 months to develop can be completed in just one months with two
people with eDeveloper," says Meir. eDeveloper is designed to handle a large number of databases.
iBolt is an application integration suite positioned in the Enterprise Application Integration (EAI) and Business Process Management
(BPM) space. It has been four months since iBolt was first introduced to India. "We
introduced iBolt after a thorough testing in other markets," says Meir. The company's channel strategies also include a revamp and expansion of the
sales forces at Pune office. It also has plans to set up five offices across the country equipped with sales and professional
service team.
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